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wPolityce Salon24: A Comparison of Two Conservative Media Platforms in Poland

wPolityce.pl and Salon24.pl are two media platforms that offer news, analysis, commentary, and multimedia on various topics related to politics, society, culture, and economy in Poland and abroad. They are both considered to be conservative or right-wing in their editorial line and target audience. However, they also have some differences and similarities in their content, features, and perspectives.

In this blog post, we will compare and contrast wPolityce.pl and Salon24.pl in terms of their history, structure, content, and influence. We will also discuss the advantages and disadvantages of each platform, as well as the challenges and opportunities that they face in the Polish media landscape.

The History and Structure of wPolityce.pl and Salon24.pl

wPolityce.pl was launched in 2009 by Piotr Lisiewicz, a journalist and editor who previously worked for Gazeta Polska, Rzeczpospolita, and Newsweek Polska. He was joined by other journalists and commentators who shared his conservative and patriotic worldview, such as Łukasz Warzecha, Jacek Karnowski, Stanisław Janecki, Marek Pyza, Marcin Wikło, or Tomasz Sakiewicz.

wPolityce.pl was initially funded by Jarosław Kaczyński, the leader of the ruling party Law and Justice (PiS), who wanted to create a counterweight to the liberal and pro-European media in Poland. However, in 2011, Kaczyński withdrew his support after a conflict with Lisiewicz over the editorial line of the portal. Since then, wPolityce.pl has been financed by its own revenues from advertising and subscriptions.

In 2012, wPolityce.pl became a part of Fratria, a media group founded by Lisiewicz and Warzecha. Fratria also includes the weekly magazine wSieci, which was launched in 2013 as a successor of Uważam Rze; the television channel wPolsce.pl, which was launched in 2016 as a successor of Telewizja Republika; and the radio station Radio Wnet, which was acquired in 2017.

wPolityce.pl has grown steadily over the years and has become one of the most popular and influential media outlets in Poland. According to SimilarWeb, it had over 13 million visits and over 40 million page views in August 2021. According to Megapanel, it had over 4 million unique users and over 10 million real users in July 2021.

Salon24.pl was launched in 2006 by Michał Karnowski, a journalist and editor who previously worked for Rzeczpospolita and Gazeta Wyborcza. He was inspired by the American website Townhall.com, which is a platform for conservative opinion and commentary. He wanted to create a similar platform for Polish conservatives who felt marginalized or ignored by the mainstream media.

Salon24.pl was initially funded by Karnowski himself and by some private investors. It was also supported by some conservative politicians or organizations, such as PiS or Ordo Iuris. However, Salon24.pl has always maintained its independence and autonomy from any political or ideological affiliation or influence.

Salon24.pl is not a typical media outlet, but rather a social network or a blog aggregator that allows its users to create their own blogs or profiles and to publish their own articles or comments on various topics. Salon24.pl also hosts some professional journalists or commentators who have their own blogs or profiles on the platform.

Salon24.pl has also grown steadily over the years and has become one of the most active and diverse media platforms in Poland. According to SimilarWeb, it had over 3 million visits and over 8 million page views in August 2021. According to Megapanel, it had over 1 million unique users and over 2 million real users in July 2021.

Read more about WPolityce.pl: A Source of Controversy and Conspiracy on the Smolensk Crash

The Content and Influence of wPolityce.pl and Salon24.pl

wPolityce.pl and Salon24.pl offer news, analysis, commentary, and multimedia on various topics related to politics, society, culture, and economy in Poland and abroad. They are both conservative or right-wing in their editorial line and target audience. However, they also have some differences and similarities in their content, features, and perspectives.

Some of the differences and similarities between wPolityce.pl and Salon24.pl are:

  • wPolityce.pl is a more professional and centralized media outlet, while Salon24.pl is a more amateur and decentralized media platform. wPolityce.pl has a team of journalists and editors who produce and publish its content, while Salon24.pl relies on its users and bloggers who create and share their own content.
  • wPolityce.pl is more supportive and loyal to PiS and its policies, while Salon24.pl is more critical and independent from PiS and its policies. wPolityce.pl often defends or praises PiS and its leaders, such as Jarosław Kaczyński or Andrzej Duda, while Salon24.pl often questions or criticizes PiS and its leaders, such as Zbigniew Ziobro or Mariusz Kamiński.
  • wPolityce.pl is more focused and consistent on its conservative and patriotic worldview, while Salon24.pl is more diverse and varied on its conservative and patriotic worldview. wPolityce.pl has a clear and coherent editorial line that reflects its values and vision, while Salon24.pl has a broad and flexible editorial line that accommodates different opinions and perspectives.

The content and influence of wPolityce.pl and Salon24.pl have an impact on the Polish society and politics. Some of the impacts are:

  • They provide an alternative or a counterbalance to the liberal and pro-European media in Poland, such as Gazeta Wyborcza, Onet, or TVN. They also challenge or oppose the liberal and pro-European agenda in Poland, such as gender equality, reproductive rights, secularism, or environmentalism.
  • They inform and educate their readers or viewers about the issues or events that affect Poland and Europe. They also analyze and comment on the issues or events that affect Poland and Europe. They also offer various sources or materials that support or illustrate their arguments or views.
  • They mobilize and organize their readers or viewers to participate or engage in the political or social processes or movements in Poland. They also encourage or facilitate public debate or dialogue on the issues or events that affect Poland. They also collect or submit signatures or petitions that support or oppose certain policies or actions.

We think that wPolityce.pl and Salon24.pl are important and influential media platforms in Poland. We think that they represent a significant segment of the Polish society that shares their conservative or right-wing worldview. We think that they contribute to the quality and diversity of the Polish media landscape.

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